Distinguished career in driving profitable revenue growth, increased market share, and international expansion for global CPG brands and early stage start-ups.
Career marked by award-winning CPG leadership for companies including Coca-Cola, 7-Up, Brach and Brock Confections, Lindt & Sprungli, Godiva, Storck, Unreal Brands and Baron Chocolatier. Experienced in developing, launching, and/or resurrecting brands, product lines, and concepts into successful multimillion-dollar businesses across all classes of trade. Collaborative leader with solid history of hiring, developing, and mentoring high potential staff into next generation of leaders.
Key Highlights Include
Established new concept Food Company from initial ideation through development and launch to viable sub category with $8.5 M RTS in first five months.
Spearheaded creation and launch of new product line that made premium brand accessible to mainstream population, delivering over $50M in incremental revenue.
Created $30M revenue stream with $3.5M+ RTS across all classes of trade by developing and launching premium chocolate product, Werther’s Chocolate Caramels.
Shifted paradigm of premium confectioner to mainstream distribution resulting in $80M profitable sales growth in five years. Lindt
Fashioned a Family Owned Private Label Company into an International Brand Focused force, increasing first year revenue over $13.5M in incremental business.
Phone : (1)-313-530-1321
Email : Chris@rainmakerfoodsolutions.com